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Flooring Related Articles
Beeler.Tech Produced Content
- Camp.Fire September 28, 2023 – a webinar focused on flooring strategies and includes presentations by Chris Kane, Chris Francia and Tom Triscari. A must watch.
- Recording of a Roundtable discussion on flooring on April 25, 2023 led by Jared Segal, Aditude – publisher only access.
Definitions of Flooring:
- Prebid Server Documentation on Floors
- IAB Tech Lab openrtb2.x specs
- Ad tech simplified : What is Floor Price?
- GreedyGame – Jul 28, 2018
- Price Floor Optimization for Publishers: How to Determine Price Floors for Your Inventory
- Brid.TV – April 3, 2023
- Price floor optimization tips and best practices for publishers
- Blockthrough – 9 JUNE 2023
- Dynamic floor pricing increases publisher revenue — with the right method and technology
- Optimera – July 12, 2023
- What Is Dynamic Flooring?
- AdMonsters – July 03, 2023
- The Trade Desk Plans To Lowball SSP Floor Prices
- AdExchanger – August 25, 2023
- Floor Prices – Much Ado About Something
- Gareth Glaser, September 19, 2023
- CTV Bid Floors Analysis
- Augustine Fou, May 24, 2023
- Two Ways Publishers Can Improve Programmatic Supply Efficiency
- AdExchanger – June 1, 2023
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